Skip to content

AVs will become mobile audio-visual experience centres

The rise of autonomous vehicles and in-vehicle infotainment means that transport could transform into an entertainment-based experience. By Will Girling

By 2028, the global autonomous vehicle (AV) market could be worth US$11bn, a CAGR of 31.3% from 2021’s US$1.64bn. This is according to a June 2022 report from Fortune Business Insights, which also predicted Asia-Pacific’s market dominance and heavy general industry investment in advanced driver assistance systems (ADAS).

Special report: In-vehicle infotainment

The future of mobility, at least as far as light passenger vehicles are concerned, seems to be one where driver input is significantly diminished. Despite this, progress is still noticeably uneven across regions: General Motors’ San Francisco-based self-driving taxi service, Cruise, is reportedly losing US$5m a day; meanwhile, the Chinese government has consented to full autonomous vehicles on the streets of Shenzhen from 1 August.

While the development journey is unlikely to be a smooth one, what does seem certain is that drivers’ and passengers’ experiences will fundamentally change. Beyond simply being a method of getting ‘from A to B’, cars could soon become mobile living spaces that transform the general understanding of work, play, and transport. Infotainment and AVs are the tech duo that will accomplish this new standard.

It’s time to log in (or subscribe).

Not a member? Subscribe now and let us help you understand the future of mobility.

Pro
£495/year
or £49.50/month
1 user
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
no
OEM Tracker
no
OEM Model Plans
no
OEM Production Data
no
OEM Sales Data
no
Pro+
£1,950/year
or £195/month
1 user
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes
Pro+ Team
£3,950/year
or £395/month
Up to 5 users
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes
Pro+ Enterprise
Unlimited
News
yes
Magazine
yes
Articles
yes
Special Reports
yes
Research
yes
OEM Tracker
yes
OEM Model Plans
yes
OEM Production Data
yes
OEM Sales Data
yes

Welcome back , to continue browsing the site, please click here